According to http://www.nationaldaycalendar.com/national-hat-day-january-15/
The purpose for the holiday is to help everyone show more emotion in public. There is only one way you are supposed to celebrate the holiday, offer a hug to anyone and everyone you want. While National Hug Day and the Free Hugs Campaign share many similarities, there is not actual association between the two. Whether you hug a family member or a stranger, the mental and physical health benefits are the same.
Give someone a big hug and use #NationalHuggingDay to post on social media.
The holiday was founded by Rev. Kevin Zaborney on March 29, 1986 in Caro, Michigan.
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